The Sony 50mm f1.8 SAM is a light, bright portrait lens offering superb optical performance at a price that’s irresistible to first-time DSLR users. With a wide F1.8 aperture, it’s ideal for capturing crisp, beautiful portraits in natural light with smoothly defocused backgrounds. AF performance is quiet and precise thanks to the inbuilt Smooth Autofocus Motor (SAM).

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The Sony 35mm f1.8 DT SAM Lens is a bright, very wide aperture portrait lens, also suitable for low-light shooting and general/snapshot applications. Its DT lens design is specifically optimised for use on cameras with an APS-C sensor and is light, compact and easy to carry. The SAM (Smooth Autofocus Motor) ensures focussing is both fast and smooth and the focus mode switch allows greater creative control where required.  

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The Sony 85mm f2.8 SAM Lens is a light, compact full-frame prime lens that is ideal for portraits on full-frame cameras and great for general purpose mid-telephoto applications on cameras with APS-C sized sensors where it provides an angle of view equivalent to a 127.5mm focal length lens. It provides clear, sharp corner-to-corner imaging, even at maximum aperture, where the circular aperture design creates beautiful defocus effects. The Sony 85mm f2.8 SAM Lens features a Smooth Autofocus Motor (SAM) for smooth AF operation and a focus mode switch for greater creative control of focusing.

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The Sony E16mm f2.8 Lens is a light, low-profile pancake lens that fits comfortably on the front of both the Sony NEX-3 and NEX-5 cameras, maintaining the slimline look and slipping easily into your pocket. Great for everyday shooting, this 16mm lens contains high-quality optics including a 7 blade circular aperture for beautiful defocus effects and an aspheric surface for excellent contrast and sharpness. The lens features direct Manual Focus with a non-rotating focus ring during Auto Focus, ideal for precise, comfortable adjustments. The Sony 16mm f2.8 Lens is compatible with the optional VCL-ECU1 ultra-wide converter and optional VCL-ECF1 fisheye converter.  

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The Sony E50mm F1.8 OSS Lens is a bright, fast, medium prime lens well suited for portraits and general photography. The f1.8 maximum aperture brings the subject in sharp focus whilst creating a soft, smooth blur effect for the background. Combined with high quality optics, wide aperture and Optical SteadyShot, the E50mm F1.8 is the perfect lens for handheld shots in low light conditions, ensuring crisp images with minimised distortion and chromatic aberration

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The Sony E20mm f2.8 Pancake Lens is designed to fit Sony’s mirrorless NEX range of cameras with E-mount. This wide-angle, prime lens with a fixed focal length offers a fast aperture of f2.8 lens and is easily transportable covering a host of photographic topics. This compact, travel lens is great for shooting landscapes at dusk and is suitable for gig shots and night photography where a large aperture is required. An easy-grip ring on the lens barrel helps you control whether your subject is sharply in focus or blurred against the background.

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This standard lens offers strong brightness, enables image expression under natural light, and uses a defocused effect at near to wide apertures. Using the a Digital SLR Camera’s Super SteadyShot image stabilisation and a wide diameter of F1.4, the SAL50F14 50mm Lens is perfect for handheld shots in dark places. Its wide photographic range adds depth and clarity to a variety of shooting styles, including portraits and landscapes 


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The Sony E35mm f1.8 OSS Lens has been designed for Sony’s smaller compact system E mount cameras and is well suited for portraits and general photography, especially in low light. The f1.8 maximum aperture brings the subject in sharp focus whilst creating a soft, natural blur effect for the background. The Optical SteadyShot (OSS) image stabilisation within the lens delivers crisper, clearer handheld shooting at all zoom settings.

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A wide-angle lens with uncommon accuracy and extraordinary depth of field. It delivers a super-wide 94° angle of view, corrects visual aberrations from about 10 inches to infinity, and provides deep depth of field for complex shots that maintain sharp focus in both close foreground and far background. Mounted on the Sony® a (alpha) DSLR-A100 camera, this beautiful wide-angle lens achieves a 70° angle of view with 30mm focal length (35mm equivalent).

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Captures dynamic dramatic images with lens with curvilinear distortion, exaggerated perspective and extreme depth of field. Diagonal angle of view 180° in 35 mm format (110° in APS-C format). Focusing distance from 20 cm to infinity. Four selectable internal filters.


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A unique telephoto lens for smooth, natural focus effects in foreground and background. This advanced STF (Smooth Transition Focus) telephoto lens incorporates an apodization optical element that distributes light rays to create smooth, aesthetically pleasing out-of-focus backgrounds that make sharp-focus subjects stand out more vividly. Mounted on the Sony® a (alpha) DSLR-A100 camera, this lens provides a 200mm focal length (35mm equivalent)

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The Sony 24mm f2 Distagon T* ZA SSM Lens is a bright, very high quality wide angle prime lens by Carl Zeiss. It features a large maximum aperture of f2 which in combination with the 9-blade circular aperture creates beautiful defocus effects. Smooth, silent AF operation is provided by the high-torque SSM (Super Sonic wave Motor) while the lens' superior optical design with 2 aspheric elements, 2 ED (Extra-low Dispersion) glass elements and T* coating on optical surfaces ensures higher light transmission with minimal flare, ghosting and aberration. The Sony 24mm f2 Distagon T* ZA SSM Lens also offers a close focus distance of just 19cm for frame-filling close-ups plus a focus mode switch and focus hold button for greater creative control. 


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The ultimate standard DSLR lens -- with ultra-bright f1.4 performance. With its 35mm-equivalent 52.5mm focal length, this superb lens closely reproduces the natural angle of vision of the human eye -- making it ideal for both general photo-imaging and fine-art photography applications where zoom capability might distract you from concentrating on aesthetic properties of your subject.  

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A brilliant lens for portraits, low light and midrange telephoto shooting. It’s a beautiful piece of glass - for intimate or low-light portraits, fashion shots, and quick candid photographs with superior visual accuracy, this professional lens will satisfy the most uncompromising demands. Its performance at fully open aperture is astonishingly precise, and its 35mm-equivalent 125.7mm focal length gives you sharp midrange close-ups and natural, distortion-free portraits at relaxed distances.


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A high-performance telephoto lens with the widest aperture in its class. Whether you’re shooting a distant mountain peak or a beautiful orchid at arm’s length, this superb telephoto lens provides amazing image quality. Its f/1.8 aperture makes it the brightest telephoto lens in its class -- and with 35mm-equivalent 202.5mm focal length plus the ability to focus tightly on objects closer than three feet away, it can cover an amazing range of photographic assignments.

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